Training Reset
In Spring 2026, Nike revamped its Training category across digital to better reflect how people actually train. The goal was to modernize the experience and create a clearer, more cohesive system across Nike Digital.
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Digital Producer
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Nike App, Nike.com, Nike Email, Nike Social
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End-to-end revamp of Training across web and app
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Owned digital production for the Training revamp from early planning through launch
Built and managed workback schedules to align teams across multiple surfaces
Worked across design, copy, engineering, and merchandising to bring the new direction to life
Helped modernize how Training shows up across digital, from structure to storytelling
Managed budget tracking across the project to keep work aligned with resourcing
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The existing Training experience felt fragmented and inconsistent across platforms. We needed to rethink how the category showed up, while coordinating multiple teams and rebuilding it across Nike Digital at the same time.
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Turned the new Training direction into clear timelines and deliverables across teams
Managed multiple workstreams to support both redesign and rollout
Kept teams aligned as the structure and content evolved
Balanced timelines, resourcing, and budget while keeping the project on track
Before the Revamp
Training across Nike Digital felt inconsistent, with different structures and experiences across platforms.
Nike.com/training
Nike App, Training
After the Revamp
Reworked the Training experience to feel more cohesive, modern, and easier to navigate across Nike Digital.
Nike.com/training
Nike App, Training
@NikeTraining on Instagram
